What Are Keywords? A Simple SEO Guide To Keywords For Beginners

A vibrant graphic with the question "What Are Keywords?" amidst a scattering of keyword and SEO-related terms

Understanding the Basics of Keywords Decoding SEO: What Are Keywords? Imagine you’re having a conversation with a search engine, you articulate your thoughts in a string of words — which, in SEO lingo, are your keyphrase targets. You type in what you’re looking for, like “marketing portfolio examples”, and the engine churns out a myriad…

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Long Tail Keywords: Find and Use Them for Traffic

Illustration of a kangaroo with text 'How to find & use long tail keywords' for a blog post on AppSalon about SEO strategies

Unlocking the Secret to Organic Growth The Power of Long Tail Keywords in SEO Using long-tail keywords in your SEO strategy can be like finding a hidden pathway to organic growth – a less travelled road that leads straight to your target audience. Incorporating the keyword research feature, complete with a search volume filter, into…

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Improve Your Website Rank For Plumbers Through Targeted Keywords

Tap with plumbing-related keywords on green background

For plumbers across Australia, the secret to standing out in a crowded market lies not just in exceptional service but also in mastering the art of online visibility. Targeted keywords are your best ally in this quest, guiding potential customers straight to your website through the maze of search engine results. This article unpacks the…

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