When I started using Shopify in 2016...
I loved it!
I had a novel vision, a collection of 100 Australian Artisans who needed an eCommerce shop-front.
Shopify ‘just worked’. It was easy for businesses to upload and sell products. Better than the old clunky website, BUT ...
The growth in sales & traffic wasn't fast enough.
Since then, many lessons have been learnt WHY that is ...
ONline SALES IS AN ARTFORM
Since then I went to start a website marketing agency, to find out WHY and HOW people purchase from websites.
After analysing all the data, I found out what business owners stuggle with. And these are the 4 key findings:
- Products have to be packaged and presented to leave people wanting MORE
- Relevent reviews need to be present at the right place and at the right time
- Your website design needs to speak to your audience
- Blogs must be HELPFUL and look professional
And in EACH of these areas Shopify can REALLY stuggle to provide the features you need.
Reference Designs: https://www.shopify.com/au/blog/shopify-themes
Shopify stores need custom code and expertise
Setting up a Shopify store looks simple until you realise you need custom design and code to make it work. This means you need to hire a Shopify developer, but that can come with its own problems. Tap below to read more.
Your data isn’t secure and could end up stolen by overseas freelancers
Without an accountable Australian involved directly at every step, your store’s info could be copied or even sold. Working with an Aussie company adds a layer of safety since we’re accountable under our laws. At AppSalon, we secure all data in Australia.
Costs can greatly exceed initial quotes
Be sceptical of Shopify developer pricing and reviews. Some have prices lower than a cheap dinner, and thousands of nearly perfect ratings, which isn’t realistic. Not all pricing and reviews can be trusted to tell the full story.
Most developers don’t offer the full services of a marketing agency, even if they say they do
Having just one person, like a developer, design your store might not work out. Engineers aren't designers, so your site could end up looking too simple or confusing. Your business needs a team that really gets Shopify and web design, not just part of it.
A better website takes a whole team
At AppSalon, we’ve created the team to redesign your website the right way. We avoid overseas complications and keep costs down with our smart work processes.
Tap below to see how we can help!
Better product pages
Better product pages
Struggling with low sales? We make pages that get people adding to cart, look professional, and highlight your offers effectively.
Customisation
Customisation
Our custom work lets you easly tweak your theme - change offers, swap images, all while looking great on mobile devices.
Mega menus
Mega Menus
Dreaming of a mega menu like Amazon's? It's tricky, but we've got custom solutions for that perfect look.
Latest AI apps
Latest AI apps
We use the newest apps to make your search, cross-sells, and email marketing better.
Dynamic FAQs & reviews
Dynamic FAQs & reviews
Improve user experience with relevant FAQs and reviews, all easy to manage.
Powerful blogs
Powerful blogs
Your blog shouldn't be an afterthought. We help turn your blog into a traffic magnet and a valuable resource.
Interactive designs
Interactive designs
Working with top designers & animators, we ensure your website has lots of interactive elements, keeping your users engaged.
Engaging homepages
Engaging homepages
You have 3-7 seconds to impress new visitors. We make sure your homepage stands out.
SEO-optimised content
SEO-optimised content
Haven't updated your SEO lately? We specialise in boosting your ranking on Google.
Our agency helps you connect with your audience
We cover marketing, design, and content with experts at every turn. Our edge? We offer the kind of expertise that companies like Netflix rely on: a website product manager. This role is key for a great user experience but often too pricey for smaller sites.
Melissa, our in-house website product manager with over 10 years of experience, will ensure your Shopify project is top-notch, alongside our team of developers and designers. Gareth brings a decade of SEO and paid ads knowledge to further your growth.
Want proof of our success? Visit us at our Circular Quay office in Sydney for an in-person look at our results and methods.
What our Clients Think
Kelvin Chang
"Wow! Beautiful new website"
AppSalon designed and developed our new website. We’re impressed that the site loads quickly and the animation works really smoothly. Really lovely, thank you guys.
David Lo
"I will vouch for AppSalon"
I don’t need a marketing guy or IT guy…That was the lie I told myself. I could not be happier on what Gareth and the AppSalon Team have done. With AppSalon’s signature system and strategies I have seen increased traffic and sales through the website and through the store as well.
Lisa Nguyen
"They catered to my needs despite being a smaller client of theirs."
AppSalon has delivered the project on time, meeting the client’s expectations. They have communicated frequently and promptly via email and virtual meetings, ensuring an effective workflow. Their personable approach, vision, and innovative attitude have been hallmarks of their work.
Looking to improve your website?
Get started with our FREE audit!
This audit will show:
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Where your website isn’t performing well
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Suggestions for improvements
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How much the improvements might cost
We also suggest getting a homepage design alongside the audit to dive deeper into your design problem and marketing strategy, so we can advise you properly.
Each and every job we complete for you, costs just $312.50! This could be a new design, custom development job, or an in-depth content page.
Why not give your website a fresh look while you’re at it? Get in touch, and let’s get to work.
Already know what you need done? You can skip the audit and purchase a job credit for $312.50. We'll give you a call to discuss your needs.
Get in Touch
Want to ask a few questions before you start? No problem, give us a call! 0407 974 847