15 SEO terms every beginner should know

Infographic highlighting "15 SEO Terms You Should Know" with a clipboard and pen illustration on an orange background

In today’s digital world, having a website isn’t enough; you need to make sure people can find it. That’s where Search Engine Optimisation (SEO) comes into play. If you’re new to this, don’t worry; we’ve broken down 15 SEO glossary of terms that every beginner should know to help you get your site noticed by…

Read More

Top SEO Techniques for Wedding Photographers – 2024 Guide

Illustration featuring a camera and wedding bands symbolising the union of wedding photography and SEO

Introduction to SEO for Wedding Photographers The Growing Role of SEO in the Photography Industry In the dynamic world of photography, SEO has become as essential as the camera itself. For wedding photographers, it’s the digital lifeline that connects their artwork to the couples searching for the perfect match for their big day. As the…

Read More

What Are Keywords? A Simple SEO Guide To Keywords For Beginners

A vibrant graphic with the question "What Are Keywords?" amidst a scattering of keyword and SEO-related terms

Understanding the Basics of Keywords Decoding SEO: What Are Keywords? Imagine you’re having a conversation with a search engine, you articulate your thoughts in a string of words — which, in SEO lingo, are your keyphrase targets. You type in what you’re looking for, like “marketing portfolio examples”, and the engine churns out a myriad…

Read More

Long Tail Keywords: Find and Use Them for Traffic

Illustration of a kangaroo with text 'How to find & use long tail keywords' for a blog post on AppSalon about SEO strategies

Unlocking the Secret to Organic Growth The Power of Long Tail Keywords in SEO Using long-tail keywords in your SEO strategy can be like finding a hidden pathway to organic growth – a less travelled road that leads straight to your target audience. Incorporating the keyword research feature, complete with a search volume filter, into…

Read More

Improve Your Website Rank For Plumbers Through Targeted Keywords

Tap with plumbing-related keywords on green background

For plumbers across Australia, the secret to standing out in a crowded market lies not just in exceptional service but also in mastering the art of online visibility. Targeted keywords are your best ally in this quest, guiding potential customers straight to your website through the maze of search engine results. This article unpacks the…

Read More

10 SEO-Friendly Website Design Tips For Tradies

Illustration of hands holding various tools with text "10 Website Design Tips For Tradies" on a purple background

In today’s digital landscape, a standout online presence is crucial for tradies. Your website is your digital shopfront, the first point of contact with potential customers. Achieving visibility in a competitive market hinges on SEO-friendly website design, which ensures your site not only looks good but also ranks well in search engine results. This guide…

Read More

Local SEO Strategies For Electricians In Sydney: A Complete Guide

A vibrant graphic with light bulbs and a map pin symbolising Local SEO Strategies for Electricians

In the heart of Sydney, where competition among electricians is fierce, being visible online isn’t just a bonus—it’s a necessity. Local SEO is your ticket to standing out in a crowded market, ensuring when someone flicks the switch and nothing happens, yours is the number they call. This guide is packed with actionable tips to…

Read More

SEO for Accountants & Accounting Firms Guide: Get More Clients

Illustration of a calculator with 'SEO For Accountants' text on a blue background

Introduction to SEO for Accountants The Role of SEO in Modern Accounting Business Growth In the fast-paced financial world, accountants have a unique challenge: distinguishing themselves in a market saturated with options. This is where Search Engine Optimisation (SEO), a beacon in the digital marketing territory, comes into play. SEO has transformed from a mere…

Read More

Ultimate SEO Guide for Lawyers & Law Firms: Boost Rankings

Feature image for a blog post titled 'SEO For Law Firms' with a gavel illustration on a green background

Introduction to SEO for Law Firms Why Investing in SEO is Crucial for Modern Lawyers In today’s digital world, SEO isn’t just an option for lawyers; it’s a must-have. Getting to grips with SEO can really boost your practice’s online presence. By following SEO best practices, you can leap ahead of your competitors. A smart…

Read More