The Editorial Team

Melissa Ng

Melissa Ng

Melissa Ng, the Business Development & Operations Manager at AppSalon, is a versatile professional with a wealth of experience across fintech, startups, content creation, SEO, marketing, product management, and QA.

Melissa's career journey is highlighted by her seven-year tenure at Credit Savvy, a fintech startup under Commonwealth Bank. Here, she wore various hats, including product manager, content manager, operations manager, lead QA, and account manager. Her contributions led to the remarkable achievement of growing the user base from zero to over one million Australian members, in just over 5 years.

Beyond her professional achievements, Melissa embraces adventure, with interests ranging from hiking, pilates, and baking to knitting. Surprisingly, she even finds relaxation in cleaning.

Melissa Ng is a seasoned expert in the realm of digital business. With both extensive experience and commitment to excellence, Melissa endevours so that every single client receives the best possible outcome.

Illustration of a magnifying glass focusing on SEO related words like traffic, content, and strategy

How To Search For Keywords: A Simple Guide For SEO Success

By Melissa Ng | 15 Mar 2024

Diving into the world of keyword search doesn’t have to be daunting. This guide is crafted to demystify the process, turning what might seem like a complex task into straightforward…

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Optimise Website Images: Quick Compress & Optimize WebP & JPEG

By Melissa Ng | 11 Mar 2024

Introduction to Image Optimisation The Essentials of Website Image Optimisation Optimising images is a pivotal step in website development that directly impacts its speed, user engagement, and SEO ranking. The…

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Illustration of a shopping bag with Shopify logo and global icons symbolising the top 17 Shopify websites of 2024

2024 Shopify Showcase: Top Store Examples & Website Success Stories

By Melissa Ng | 08 Mar 2024

Introduction to Shopify Success The Rise of E-Commerce and Shopify’s Role Welcome to the unfolding story of triumph in the digital marketplace, where Shopify stands as a beacon of success…

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15 SEO terms every beginner should know

By Melissa Ng | 01 Mar 2024

In today’s digital world, having a website isn’t enough; you need to make sure people can find it. That’s where Search Engine Optimisation (SEO) comes into play. If you’re new…

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A vibrant graphic with the question "What Are Keywords?" amidst a scattering of keyword and SEO-related terms

What Are Keywords? A Simple SEO Guide To Keywords For Beginners

By Melissa Ng | 23 Feb 2024

Understanding the Basics of Keywords Decoding SEO: What Are Keywords? Imagine you’re having a conversation with a search engine, you articulate your thoughts in a string of words — which,…

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Illustration of a kangaroo with text 'How to find & use long tail keywords' for a blog post on AppSalon about SEO strategies

Long Tail Keywords: Find and Use Them for Traffic

By Melissa Ng | 16 Feb 2024

Unlocking the Secret to Organic Growth The Power of Long Tail Keywords in SEO Using long-tail keywords in your SEO strategy can be like finding a hidden pathway to organic…

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Illustration of a smartphone with tools representing mobile optimisation for tradie websites

Optimising your tradie website for mobile users to improve search rankings

By Melissa Ng | 09 Feb 2024

Today, we’re diving into a hot topic for tradies across the country – making sure your website is up to scratch for mobile users. With more Aussies than ever scrolling…

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Improve Your Website Rank For Plumbers Through Targeted Keywords

By Melissa Ng | 05 Feb 2024

For plumbers across Australia, the secret to standing out in a crowded market lies not just in exceptional service but also in mastering the art of online visibility. Targeted keywords…

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Illustration of hands holding various tools with text "10 Website Design Tips For Tradies" on a purple background

10 SEO-Friendly Website Design Tips For Tradies

By Melissa Ng | 02 Feb 2024

In today’s digital landscape, a standout online presence is crucial for tradies. Your website is your digital shopfront, the first point of contact with potential customers. Achieving visibility in a…

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Local SEO Strategies For Electricians In Sydney: A Complete Guide

By Melissa Ng | 29 Jan 2024

In the heart of Sydney, where competition among electricians is fierce, being visible online isn’t just a bonus—it’s a necessity. Local SEO is your ticket to standing out in a…

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